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CARMEL BOARD OF ZONING APPEALS
DEPARTMENT REPORT
Nov. 28,2005
13-16h. West Carmel Marketplace - Retail Shops
The applicant seeks the following development standards variances:
Docket No. 05100025 V ZO Chapter 25.07.02-09(b) number of signs - Best Buy
Docket No. 05100026 V ZO Chapter 25.07.02-09(c) sign square footage - Best Buy
Docket No. 05100027 V ZO Chapter 3.07 ID sign definition (logo 0/0) - Best Buy
Docket No. 05100028 V ZO Chapter 25.07.02-09(b) building signage oriented west
The site is at 9901 N Michigan Rd. and is zoned B-3/Business within the US 421 Overlay.
Filed by Mary Solada of Bingham McHale for Duke Construction, LP.
General Info:
The petitioner is seeking
multiple variances for signage
for Best Buy: to have 4 signs,
signage square footage greater
than what is required, and to
consider the tag logo as a sign
(usually a sign can only have
25% of the sign area as being a
logo). The last variance request
is to allow signage to face
toward Michigan Rd, rather
than Commerce Drive.
Analysis:
The Best Buy signs
design/locations were. approved
by the Subdivision Committee
on Nov. 1, 2005. Orienting the signage westward will be better for the neighborhood to the east of the
site (they will not have to look at signs all day), and it will be better for the business because there is a
higher volume of vehicular traffic on Michigan Rd, rather than Commerce Dr. Best Buy is an end
tenant allowed to have signage on two frontages. The signs will not be the typical Best Buy signs; they
will be comprised of white letters and a logo with black letters and white background.
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Findings of Fact: Best Buy Signage
1.) The approval of this variance will not be injurious to the public health, safety, morals,
and general welfare of the community because:
Four signs oriented south and west are better for the residents east of the site and better for the
business to have signage facing Michigan Rd.
2.) The use and value of the area adjacent to the property included in the variance will not be
affected in a substantially adverse manner because:
Four signs oriented south and west are better for the residents east of the site and better for the
business to have signage facing Michigan Rd.