HomeMy WebLinkAbout232190 05/07/14 r C�,q
'v`% "''"• CITY OF CARMEL, INDIANA VENDOR: 366912
��
.�z �j• ONE CIVIC SQUARE ROB DEROCKER CHECK AMOUNT: $'"'•`9,150.00`
?q CARMEL, INDIANA 46032 3 WARNER LANE CHECK NUMBER: 232190
°M,�TON. TARRYTOWN NY 10591 CHECK DATE: 05/07/14
DEPARTMENT ACCOUNT PO NUMBER INVOICE NUMBER AMOUNT DESCRIPTION
1203 4340401 31745 9,150.00 PUBLIC RELATIONS
ROB DEROCKER & ASSOCIATES
3 WARNER LANE
TARRYTOWN, NY 10591
917-658-4653
INVOICE
Date: May 1, 2014
Client: City of Carmel
For: Public Relations Services, April 1-30, 2014
Professional Fees: $99150.00
TOTAL: $99150.00
CITY OF CARMEL
MONTHLY REPORT - APRIL, 2014
ROB DEROCKER & ASSOCIATES
3 WARNER LANE
TARRYTOWN, NY 10591
917-658-4653
Public Relations Program for the City of Carmel, IN
Monthly Report, April, 2014
Media Results
Cumulative Program to Date Ad Equivalency: $661,720
Cumulative Program to Date Editorial Impact: $3,308,600
Activities
• Reached out to Keith Schneider of The New York Times to assist with
preparations for his visit to Carmel on May 15 to report his proposed
"Square Feet" column featuring Carmel. Sent him previous publicity on
Carmel, including stories from USA Today, The Economist, BBC, CNN
and others.
• Reached out to George DeVries, CEO of American Specialty Health, and
his public relations director, Lisa Freeman, to enlist their participation in
the New York Times story. They agreed. Conducted a subsequent
conference call briefing with both, and connected them with Keith
Schneider. George may or may not be able to be in Carmel for Keith's
visit but if not will do a phone interview.
• Suggested other Carmel sources for the New York Times story— e.g.,
Bruce Cordingley of Pedcor—and began outreach to them.
• Maintained dialogue with Neela Banerjee of the Los Angeles Times. She
now is targeting a visit to Carmel for July.
• Pitched Laure Mandeville of Le Figaro on a visit to Carmel. She is
contemplating one for some time in May but needs more information, with
which I am supplying her.
1
ROB DEROCKER
• Shared news and photo of Mayor Brainard's participation of Walmart's
Sustainability Expo with select media
• Shared with select media news of Carmel's bond rating increase and
subsequent millions of dollars in interest savings for the Carmel
Redevelopment Commission's bond issue.
• Shared with select media the release from the US Conference of Mayors
regarding a climate survey about carbon emissions reduction in cities that
have committed in recent years to exactly that, including comments from
Mayor Brainard.
May Work Plan
• Continue assisting with arrangements for the May 15 reporting visit by
Keith Schneider of the New York Times.
• Travel to Carmel and participate in that New York Times visit noted above.
• Maintain contact with Neela Banerjee of the Los Angeles Times regarding
her visit to Carmel for a story.
• Continue outreach to site consultants with Carmel and an invitation for
them to consider Carmel for the corporate expansions and relocations
they are managing.
• Attempt to schedule a visit to Carmel by Laure Mandeville of Le Figaro.
• Follow up on the request by Jason Waskey of the Climate Action
Campaign for Carmel's participation in an upcoming press outreach by the
American Lung Association regarding the upcoming "existing source rule."
• Continue sharing relevant new Carmel publicity and Carmel developments
with regional and national media throughout the U.S. and European and
Asian media
• Share (with the Mayor and Nancy Heck) appropriate media leads that
come my way; follow up appropriately.
• Continue outreach for potential speaking engagements for the Mayor in
business and economic development forums.
RQB�DEROCKER p�
+H
• Determine if the Mayor will have availability during upcoming out-of-town
business trips for meetings with site selection consultants and/or media,
and then work to arrange those meetings.
VOUCHER NO. WARRANT NO.
ALLOWED 20
Rob DeRocker&Associates
IN SUM OF$
3 Warner Lane
Tarrytown, NY 10591
$9,150.00
ON ACCOUNT OF APPROPRIATION FOR
Community Relations
PO#/Dept. INVOICE NO. ACCT#!TITLE AMOUNT Board Members
31745 Invoice 43-404.01 $9,150.00 I hereby certify that the attached invoice(s), or
bill(s) is (are)true and correct and that the
materials or services itemized thereon for
which charge is made were ordered and
received except
Monda , May 05,2014
Director, ComZ ity Relations/Economic Development
Title
Cost distribution ledger classification if
claim paid motor vehicle highway fund
i
Prescribed by State Board of Accounts City Form No.201(Rev.1995)
ACCOUNTS PAYABLE VOUCHER
CITY OF CARMEL
An invoice or bill to be properly itemized must show: kind of service,where performed,dates service rendered, by
whom, rates per day, number of hours, rate per hour, number of units, price per unit, etc.
Payee
Purchase Order No.
Terms
Date Due
Invoice Invoice Description Amount
Date Number (or note attached invoice(s)or bill(s))
05/01/14 Invoice $9,150.00
I hereby certify that the attached invoice(s),or bill(s),is(are)true and correct and I have audited same in accordance
with IC 5-11-10-1.6
, 20
Clerk-Treasurer