CRC-05-26-11 CRC Meeting May 26, 2011
CARMEL REDEVELOPMENT COMMISSION Meeting, Thursday,
May 26, 2011
President Bill Hammer called the meeting to order at 8:02 a.m. Commission members
Carolyn Anker, Jeff Worrell and David Bowers were present, constituting a quorum. Also
present were Les Olds, Matt Worthley, Don Cleveland, Michael Lee and Megan McVicker.
Others present:
Mayor Brainard, Brandon Weddle and Jim Mullet
The Pledge of Allegiance was said.
Old Business
Approval of Contracts for Parcel 7C Sign Package
This bid was opened at the May 18, 2011 regular meeting. Mr. Olds stated the bid received
was in the amount of $168,865.12; however, based on a recommendation from the
Construction Manager, $6,134.88 was added as a contingency should any additional
signage needs arise.
Mr. Bowers moved to approve Harmon Signs Parcel 7C Sign Package contract in the
amount of $175,000, subject to available funding. Seconded by Ms. Anker and
unanimously approved.
Approval of Contract for National Marketing Rob DeRocker
Mr. Olds requested the Commission approve a contract for national marketing with Rob
DeRocker. Mr. Olds referenced the distributed copy of the contract and stated it would be
valid from June 1, 2011 to December 31, 2013. The total amount of the contract is
$283,650.
Discussion ensued regarding budget, funding of the contract, marketing strategy and
objectives and measurement of results.
Mr. Worrell stated he asked and received a commitment from Mr. DeRocker that he would
prepare a monthly or bi- monthly analysis and plan that should be prepared for the next
CRC meeting. Mr. Worrell stated he would be prepared to make a motion with that
stipulation.
Discussion ensued regarding the structure of the contract, plan and reimbursables.
Mr. Worrell moved approval of Carmel's branding contract with Rob DeRocker in the
amount of $283,650, subject to available funding and subject to receiving a monthly
activity forecast by the next CRC meeting. Seconded by Ms. Anker.
Discussion ensued. Mr. Bowers questioned if a quarterly report should also be received
outlining what was accomplished.
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CRC Meeting May 26, 2011
Mr. Worrell amended his motion to include that the staff provide a quarterly activity report
from Rob DeRocker's company that will be presented to Commissioners. Seconded by
Ms. Anker and unanimously approved.
New Business
None at this time.
Mr. Hammer thanked Mr. Weddle for his efforts in having the Center Green ready for the
opening of the Famers Market and reported record attendance at the first Farmers Market
of 2011.
Adjournment
Ms. Anker moved the meeting be adjourned and seconded by Mr. Worrell. The meeting
was adjourned at 8:28 a.m.
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