204280 12/06/2011 CITY OF CARMEL, INDIANA VENDOR: 364210 Page 1 of 1
ONE CIVIC SQUARE JEFFERSON DEAN MARKETING COMM
i 0 CHECK AMOUNT: $32,185.00
d4 CARMEL, INDIANA 46032 6031 N MAIN STREET ROAD PMB #118
o WEBB CITY MO 64870 CHECK NUMBER: 204280
CHECK DATE: 12/6/2011
DEPARTMENT ACCOUNT PO NUMBER INVOICE NUMBE AMOUNT DESCRIPTION
1091 4341991 30 1,850.25 MARKETING PROMOTION
1091 4341991 31 20,631.00 MARKETING PROMOTION
1091 4341991 32 2,090.00 MARKETING PROMOTION
1091 4341991 33 2,280.00 MARKETING PROMOTION
1091 4341991 34 1,045.00 MARKETING PROMOTION
1091 4341991 35 4,288.75 MARKETING PROMOTION
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INVOICE 031
PLEASE NOTE NEW ADDRESS BELOW: DATE: NOVEMBER 15, 2011
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6031 N. Main St. Road -PMB #118
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Webb City, MO 64870 1.0.
Phone 417.434.7165 1 1 DC� -,1_3 y q91
chris@jeffersondean.com
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TO Michael Klitzing e
Carmel Clay Parks Recreation [Customer ID CCPR00,1]aser
1411 E. 116`" Street fl ooroval_ Date b
Carmel, IN 46032 dy— t
(317) 573.4018
x SALES ERSON JQB PAYMENT TERMS r DUE DATE
CDJ CCPRO01 -031 MEDIA Due on receipt November 30, 2011
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Tye DESCRIPTION UNIT PRICE LINE TOTAL
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4 Weeks WNDE Clear Channel Media (Schedule attached) $4,975.00
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3 Weeks WZPL Entercom Communications (Schedule attached) $5,000.00
4 Weeks WRDZ Radio Disney (Schedule attached) $6,000.00 I
6 Weeks Current In Carmel Current Publishing LLC (11/29/11- 1/3/12) 776.00 $4,656.00
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SUBTOTAL $20,631.00
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2 2 Z011 SALES TAX
NOV IYV N TOTAL $20,631.00
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INVOICE k 030
PLEASE NOTE NEW ADDRESS BELOW: 3 DATE: NOVEMBER 15, 2011
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6031 N. Main St. Road -PMB J/118 9
Webb City, MO 64870 NOV
Phone 417.434.7165 NO 2 2 2011 �r
chris @jeffersondean.com
TO Michael Klitzing 7,
Carmel Clay Parks Recreation [Customer ID CCPR0011 a
1411 E. 116" Street
Carmel, IN 46032
(317) 573 -4018
qz r r
SALESPERSON JO PAYMENTTERMS}DUEDATE
Cpj CCPR001- 030_MEDIA Due on receipt November 30, 2011
DESCRIPTION x s UNIT PRICE LINE TOTAL
1 Ad Page October advertising CURRENT 776.25 I S 776.25
1 Full Page Carmel City Magazine advertising Vol. 2, Issue 4 S 1,074.00 i 1,074.00
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Purchase
Description
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SUBTOTAL i S 1,850.25
TOTAL i S 1,850.25
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�F'SCrIQtOn INVOICE 032
DATE: NOVEMBER 15, 2011
PLEASE NOTE NEW ADDRESS BELOW:
PU.# PorF
6031 N. Main St. Road -PMB #118 G.L.
Webb City, MO 64870 L?ttC?GP[
Phone 417.434.7165
chris@jeffersondean.com Llrie ['t'SGr
Purchaser Date
TO Michael Klitzing
Carmel Clay Parks Recreation [Customer ID CCPROOij?prOVal Date
1411 E. 116` Street
Carmel, IN 46032
(317) 573 -4018
w auk PAYMENT TERMS 2 DUE DATE
SALESPERSONi
x.
SS MAVPR CCPRO01 -032 SEPTEMBER 2011 —PR Due on receipt November 30, 2010
v
's UNIT PRICE I :LINE TOTAL
DESCRIPTION
V
Contact Casey re: floral for Open House, Respond to photographer reL parks
pies, Email LL w photo gallery; question re: Cherry Tree park, Contact LL re:
2.5 hours Biggie Foot appearance, Tour de Carmel promotion, call /em with ICE mascot, 95.00 S 237.50
pitches for tour de cannel and barktember, Review proposal; make suggestions
re: open house details
CCPR Barktember /Tour de Carmel to Carmel Indy Star contact I
Contact Casey re: AV requipment, Call Times reporter re: Tour de Carmel S 95.00 i S 118.75
1.25 hours
pitch, Barktember, Pitch Tour and Barktember events to Star, Set up meeting
with LL and Casey on 9/15 a 2:30 p.m.
review google alerts /SM promo, review web for published content, Meet with
2.25 hours LL re: PR Contact Mark A. at the Star re: long story pitches, Email Google S 95.00 5 213.75
placement results for CCPR, Request input re: photos for 20th Ann. Awards
Email spreadsheet re: 20th Ann., 20th Ann. Expense template, Email LL a
I
3.5 hours question re: parks photos, Meet with LL and Casey re: Open House details S 95.00 1 S 332.50
Email photog pies for Parks Champions awards, Email LL parks photo update
Sent photog two more photos to print; f /up with phone call, Email final round of
pies for Parks Champions awards, Request 9/20 invitation as a PDF to promote
2.5 hours Open House, Make media calls re: Open House coverage, google alerts, S 95.00 5 237.50
promote volunteer opportunities via twitter, Calll Current re: coverage plans,
f /up with Kevin Kane
Make media calls re: Open House coverage, Attend open house; assist photog,
6.5 hours CCPR staff and on -site media, Distribute photos 20th Ann. Event to 95.00 5 617.50
media /social media Email LL Current schedule column with topics, Pet Pals
TV placement /promotion, Email LL info re: Pet Pals TV, Submit photog inv.
Google alerts, ICE mascot confirmation, Fever follow up, mascot scheduling
2.5 hours review, draft media adv. for Oct 20 event, Call w/ Lindsay, book Blue 95.00 5 237.50
call /email, EMs regarding booking Blue, LM for Colts, Fill out scheduling
request form
Draft release re: website launch, Email photog invoice, Submit new web site S 95.00 5 95.00
1.0 hours launch release for input /approval__
i 2,090.00
22 hours
'�tl �q :I 2,090.00
i NOV 2 2 2011
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nDean Marketme Co
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c urchasB INVOICE 033
PLEASE NOTE NEW ADDRESS BELOW: Description DATE: NOVEMBER 15, 2011
P.O.# PorF
6031 N. Main St. Road -PMB #118
Webb City, MO 64870 �a•L•
Phone 417.434.7165 t3lJuC� °t
chris @jeffersondean.com Line Deser
TO Michael Klitzing Purchaser Date
Carmel Clay Parks fl Recreation [Customer ID CCPRO014ipproval Date
1411 E. 116 Street
Carmel, IN 46032
(317)573 -4018
J SALESPERSON PAYMENT TERMS f DUE D "ATE
F sa_
SS MAVPR CCPR001.033 OCTOBER_2011 PR Due on receipt November 30, 2010
k ES�CR PTION UNIT -PRICE LINE TOTAL
draft (4) press releases: show dance, program offerings, table tennis and one
combined, Call Indpls Star Carmel beat reporter re: Open House details
2.25 hours 95.00 5 213.75
distribute release: launch of new website, review editorial deadlines for bridal i
issues, any listing opportunities, Review Emails regarding mascot coordination
mascot coordination, Call Indy Style producer re: Open House, Edit CCPR Fain �W
2.5 hours Health Mo column and submit to Current, Review Open House agenda, Request 95.00 237.50
Open House photos, IDs for photo gallery media sites, distribute Programs PR
upload photos to photo gallery on indystar.com, Scan for placements, call to
2.25 hours Colt's re: Blue Mascot booking, edit online releases, EM LL, ICE regarding S 95.00 I 213.75
confirm Oct 20 detail /info, call w/ Janellc re Blue, EM to LL confirm for Oct 20
Phone meeting LL Open House prep, update media advisory with mascot info,
review google alerts, promote future of food, Email media advisory and request
4.5 hours input, Edit CCPR programs release; email to LL for edits, draft sk8 night, 5 95.00 427.50
release, draft distinction release, edits to programs release and distribute, Phone
meeting w /LL, Media Advisory Edits and distribution
draft CCPR 20th A blog post, promote via MavPR, Post CCPR blog past to
MavPR blog, promote via FB /T and schedule, Media advisory email /phone,
3.0 hours follow up with media post CCPR media advisory to news from you, Submit 95.00 S 285.00
Open House info to City for City's web site, F /up re: Open House publicity,
=ph Open House publicity; email LL, Request ad info; Carmel school PIO
Chamber /Carmel schools PIO re: Open House, Discuss seasonal, Parks
CCPR photog, review media advisory /open house distribution lists, Call
Re: OH photo shoot details, details, Email LL recap of Open House dis. 95.00 S 213.75
dy Style (WISH TV) coverage, Em Dan Ca IndyStar Media A dvisory,
en house info to Fox 59 Indy's Child
n. Open House- coordinate photos, assist Media, Tweet /FB, Gather
photo estimate re: seasonal park pics; share w LL, review google alerts, i
5.5 hours promote blog post, Email photo gallery to LL; request 5 -6 pics for media dirt, 95.00 522.50
review release archive, seek approval to post blog, Email photo gallery to LL; i
request 5 -6 pics for media dist, distribute Pro Offerings, Show Dance Releases
Discuss Current delivery to CCPR with LL, google alerts, promote urban folk,
1.75 hours art shows at monon community center, Contact Colts re: appearance at CCPR; S 95.00 S 166.25
f /up with Chris Jefferson, Review photo invoice; submit to LL i
24 hours I 5 2,280.00
i NOV 2 2 2011
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PurctlaS9 INVOICE 034
PLEASE NOTE NEW ADDRESS BELOW: Description DATE: NOVEMBER 21, 2011
P.O.# PorF
6031 N. Main St. Road -PMB #118
Webb City, MO 64870 G.L.
Phone 417.434.7165 BtlrtJet
Chris @jeffersondean.com Line Descr
TO Michael Klitzing Purchaser Date
Carmel Clay Parks it Recreation [Customer ID CCPR0011 Approval Date
1411 E. 116" Street
Carmel, IN 46032
(317) 573 -4018
Ys PAYMENT MS DUE DATE
t SALESPERSON M x JOBS TER
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SS L MAVPR CCPRO01 -034 NOVEMBER- 201 1_PR Due on receipt November 30, 2010
DE S R
CIPT ION UNIT PRICE -LINE TOTAL
�QTY�
Media placement spreadsheet, Update re: Colts appearance; PR tasks, Media 95.00 166.25
1.75 hours placement spreadsheet, Media placement spreadsheet
download CCPR images, attempted to post to indystar, indystar failure., google W
alert, promote running club signups, EM client regarding 20th A Open House
1.75 hours photos, download photos submit to townepost, Forward CCPR article to Carmel S 95.00 S 166.25
current, had trouble with newsfrom you earlier, successful uploading on retry:
20th Ann. photos
article history spreadsheet, review pending press releases, Place call to LL re: 95.00 S 166.25
1.75 hours Colts, PR tasks, CCPR edits and send to client (Darkness to light)
Discuss CCPR appearance with Colts office and Trey (Blue); f /up with LL i
distribute Darkness to Light Release, complete distribution of Darkness to Light 95.00 261.25 E
2.75 hours review google alert, promote volunteer opportunties, downloaad /review,
Father /Daughter Dance Release, ready to distribute, dis[. PR Daddies /Daughters
distribute December I Registration information, Phone meeting with LL, Email
2.0 hours LL Current column schedule; make rec to update for 2012, Call Star to follow S 95.00 S 190.00
up on Father /Daughter dance placement
Update CCPR media placement Share Current column- topics info 95.00 I
95.00
1.0 hours Call LL to follow up re: Current
11 hours 1,045.00
Make all checkspayable JeffersonDean Marketm¢ Communications
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THANK YOU FOR YOUR BU$INESS� a
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NOV 2 2 2011 ti
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INVOICE 035
PLEASE NOTE NEW ADDRESS BELOW: P Of F DATE: NOVEMBER 21, 2011
6031 N. Main St. Road -PMB 12118
Webb City, MO 64870 L inn r;, qt
Phone 417.434.7165
chris @jeffersondean.com Purchaser p ate
TO Michael Klitzing A.- Proval- [date
Carmel Clay Parks ft Recreation [Customer ID CCPR001]
1411 E. 116" Street
Carmel, IN 46032
(317) 573 -4018
SALESPERSON PAYMENT TERMS r DUE p "ATE
CDJ CCPRO01 -035 (Oct /Nov20 20111 Due on receipt November 30, 2011
QTY s DESCRIPTION UNITPRICE ..LINE TOTAL
..'r
1.5 hrs Review Papa John's bounce back program, Carmel City Guide and PR releases 95.00 S 142.50
1.5 hrs Review open house event with LL, discuss Blue, SS, media coverage and plan 95.00 I 142.50
moving forward into 2012.
Coordinate meeting with KITTIFF, teleconference with Andrew, request meeting
95.00 i 190.00
2.0 hrs
with LL on social media plans and strategy and follow up, review with Andrew i
2.0 hrs Review St. Vincent sponsorship opportunity with LL and direct to MK, Discuss 95.00 190.00
Carmel guide and media campaign, review Fox 59
2.5 hrs Review opportunity with Carmel City Guide, teleconference with Holloway /Blue 95.00 237.50
Herron Media. Negotiate contract, sign, scan, send and coordinate artwork from LL
Coordinate schedules with videographer for finalization of commercial project,
3.5 hrs coordinate logo prep and video format prep, coordinate board review with LL, set 95.00
332.50
deadline, finalize research and copy I
1.5 hrs Account administration, review PR placements, calendar hits, trends discuss 95.00 142.50
with SS, prepare course of action regarding PR
I
1.5 hrs Order Current ads through 2011 and 1/3/2012, email with DF, discuss new 95.00 5 142.50
editorial proposal for 2012 with SS,
1.5 hrs Purchase travel for Indy meetings, call MK assistant to arrange phone 95.00 142.50
conversation regarding sponsorship negotiation in 2012 i
2.5 hrs Finalize WRDZ media buy and secure placement dates and program, negotiate 95.00 S 237.50
billboard reads and third week placements
2.75 hrs Review /revise ad copy, complete media schedule and deliver to LL for Campaign 5 95.00 $261.25
i
2.0 hrs Teleconference with WNDE, WFMS review proposals for Holiday Escape pass camp. 95.00 I 190.00
1.5 hrs Teleconference with SS, review account, finalize projects 95.00 S 142.50
2.5 hrs Teleconference with WZPL, decide on media placement, neg. price, email 5 95.00 237.50
revision, deliver ad copy
2.5 hrs Pictures and Posters Photography (Noblesville) Invoice 556 (20`" Anniv. photos) 110.00 5 275.00
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13.5 hrs Logo Development Initial concept, 2 Concept, coordination, final revisions 95.00 1,282.50
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44.75 hours
��gg• 9 SUBTOTAL 4,288.75
01 o rx,1 TOTAL I S 4,288.75
NOV 2 2 2011
8 e
Make all checks payable JeffersonDean Marketlne Commumcatlons
to
ACCOUNTS PAYABLE VOUCHER
CITY OF CARMEL
An invoice of bill to be properly itemized must show; kind of service, where performed, dates service rendered, by
whom, rates per day, number of hours, rate per hour, number of units per unit, etc.
Payee
Purchase Order No.
364210 Jefferson Dean Marketing Communications Terms
6031 N. Main St. Road PMB 118
Webb City, MO 64870
Invoice Invoice Description
Date Number (or note attached invoice(s) or bill(s)) PO Amount
11/15/11 31 Marketing communication 30230 20,631.00
11/15/11 30 Marketing communication 30231 1,850.25
11/15/11 32 Marketing communication 30231 2,090.00
11/15/11 33 Marketing communication 30231 2,280.00
11/21/11 34 Marketing communication 30231 1,045.00
11/21/11 35 Marketing communication 30231 4,288.75
Total Ts 32,185.00
I hereby certify that the attached invoice(s), or bill(s) is (are) true and correct and I have audited same in accordance
with IC 5- 11- 10 -1.6
20_
Clerk- Treasurer
Voucher No. Warrant No.
364210 Jefferson Dean Marketing Communications Allowed 20
6031 N. Main St. Road PMB 118
Webb City, MO 64870
In Sum of
32,185.00
ON ACCOUNT OF APPROPRIATION FOR
109 Monon Center
PO# or INVOICE NO. ACCT #/TITLE AMOUNT Board Members
Dept
1091 31 4341991 20,631.00 1 hereby certify that the attached invoice(s), or
1091 30 4341991 1,850.25 bill(s) is (are) true and correct and that the
1091 32 4341991 2,090.00 materials or services itemized thereon for
1091 33 4341991 2,280.00 which charge is made were ordered and
1091 34 4341991 1,045.00 received except
1091 35 4341991 4,288.75
1 -Dec 2011
Signature
32,185.00 Accounts Payable Coordinator
Cost distribution ledger classification if Title
claim paid motor vehicle highway fund